2018 Session Description

Word Up!
Clear language that inspires

For adults • 90 minutes
Category: Tools/Techniques
Maximum Participants: 30
Thursday 1:30pm • Court 6
Time and location subject to change (what isn’t?)

Ever read a lifeless cover letter, a proposal full of jargon, or a boring bio? Ever written one?

We get it. You’re dying to sound like a human being, but your voice is drowning in all the corporate babble and creativit-ese.

Lee & Emily to the rescue. No, we will not teach you proper English. We just want to keep your audience awake with clear language that inspires.

Bring your best conference bio, session description, or landing page copy. If you can handle a little tough love, you may walk away with the most human writing you’ve ever done.

The Skinny: 3 things you will do in this session

  • Experience why your words matter
  • Learn to paint a verbal picture
  • Launch your writing future
Emily Nichols
Dundas, ON

Emily Nichols’ professional background might fool you. It’s true that she is a leader and an engineer in manufacturing. It’s true that she can use statistics to optimize the production rate of granola bars and the longevity of the paint on your car. And it’s also true that she summarized her master’s thesis in 5 Dr. Seuss rhymes. Her energetic presence brings “the silly” to complement the science.

Emily’s special talents are spotting opportunities, imagining alternative possibilities, and inspiring others to action. Be sure to tell her about your next big challenge – she has a knack for connecting ideas, possibilities and people to help you get there faster.

Emily is a returning presenter. Click to see what they’ve presented in the past.


Lee Kitchen
Orlando, FL

Lee Kitchen is Workshop Leader/Speaker/Presenter and inspired Innovation Catalyst with 30+ years of driving creativity-in-action at Disney.

Now he’s launched his own company serving businesses hungry for a-la-carte (and over the top) strategic innovation sessions infused with tools and techniques to stimulate contagious creative culture change and ‘dream team’ driven innovation! How? Using a unique blend of ‘different thinking’ mixed with proven creative problems solving processes (and just the right amount of magic)!

Lee is a returning presenter. Click to see what they’ve presented in the past.

>>>Head on back to the full Session List

All sessions in this timeslot:

…or why not just hop to a random session?